Keywords are the terms that we use to search for specific query in a search engine. The term SERP stands for “Search Engine Results Page.” There are normally ten organic search results in it. The goal of SEO is to appear on (or near the top of) Google’s initial SERP. For this you can have keep checking Google keyword rank. This can be done manually by entering search terms into search engines. However, this takes time and can be wrong. Fortunately, there are a slew of fantastic tools that can handle this for you. In this article, we have analysed few such tools for you.
Importance of Keyword Position in Search Engine Ranking
Every SEO expert wants to know how well their sites rank for the keywords they’re after.
They must also maintain track of their competitors’ standings. Your keyword position is the place in the Google SERP where your domain currently ranks for a term.
Positions 1 through 10: This indicates that you have already ranked on Google’s first SERP.
Positions 11-30: You appear on Google’s second and third SERPs. That indicates you’re nearly there!
It’s a terrific opportunity for improvement if you see a valuable keyword in these spots. You can take advantage of the low-hanging fruit by upgrading old material or creating new content that targets the same term.
Why Should You Be Tracking Your Keyword Positions?
If you want to evaluate the performance of your SEO approach, you’ll need to keep track of your keyword rankings. Keyword tracking can also be used to see how effectively your competitors’ strategies are working and whether they’re ranking for your target keywords.
You may need to refocus your efforts, renew or improve your material, or address other aspects of your plan if your competitors appear to have an advantage.
Position tracking can notify you if a competitor has launched a campaign that targets the same keywords as you. If they suddenly begin to climb the rankings tree, you can bet they’ve begun to target the same keywords and phrases.
Why do we need a Keyword Position Checker?
To effectively compete for high positions in the search engine results pages (SERPs), you must use data-driven optimization rather than guesswork.
The placements of your website in SERPs for the keywords you’re targeting are one of the most important pieces of information to have.
You’ll need a Keyword Position Checker to figure it out.
Keyword Rank Checker (by Small SEO Tools)
| Price | FREE |
| Limits in free mode | 10 words at a time |
Keyword Rank Checker is a tool that determines a website’s or URL’s rank in a search engine (specifically, Google) for a given phrase in comparison to other websites competing for the same keyword.
For example, if you own a shoe-related website, you might be interested in knowing where your site ranks in Google for the term “best shoes.”
This keyword rank tool provides you with this information for free. It’s not only quick and easy to use, but it’s also incredibly dependable and effective. You don’t need to be an SEO expert or have any technical knowledge to use it.
The only three steps you’ll need to take are as follows:
Step #1: In the “Your domain” field, type your URL (or that of a competitor). This is the website whose status you want to know about.
Step #2: Choose the Google search engine you wish to use to look for the position. The default is Google.com, however depending on your target country, you can also choose from other Google TLDs (top-level domains).
Step #3: In the “Your keywords” box, type the keywords for the positions you want to check. You can enter up to 20 keywords each search in our online rank checker. However, only one keyword should be entered per line.
With the information you’ve gathered, you’ll have a better understanding of the competition for the keywords you’re targeting and how you may work to achieve your goals.
Rank Tracker (by ahrefs)
| Price | 7 days FREE trial |
| Limits in free mode | NA |
For each keyword you’re tracking, compile a list of crucial SEO metrics:
Visibility: The projected percentage of all clicks to your website from recorded keywords.
The average ranking position for all of the keywords that have been tracked.
Total organic traffic: This is the anticipated total organic traffic from all of your recorded keywords.
Increases and declines in ranks across all keywords tracked.
These metrics are updated on a regular basis to ensure that the information is always current.
Other advantages associated with this tool are:
- Shows how the target website or web page ranks for each term.
- Tracks up to 10,000 keywords’ ranking development over time.
- Provides important information about the top-ranking pages for any search.
- View historical keyword rankings for any term. (As far back as 2015, you may see where a website or web page ranked for any keyword.)
- For up to 10,000 keywords, you can get detailed ranking information.
- You can also look up keyword rankings by city or state.
- Get desktop and mobile keyword ranking positions.
Rank Tracker allows you to track keywords to get a complete picture of your site’s ranking improvement.
This report can be used to:
- Examine whether your rankings have improved or deteriorated over time.
- Keep track of how your competitors’ rankings are changing.
- Determine whether or not there is keyword cannibalism (i.e., when multiple pages rank for the same keyword) You may also compare the rankings of your site for any keyword to those of up to five competitors.
Position Tracking (By Semrush)
| Price | FREE trial with limits |
| Limits in free mode | As a free user, you can create and manage only one Project and track 10 keywords in Position Tracking. |
Ranking websites based on keywords is an important element of SEO. SEO experts will conduct keyword research to identify their target keywords, include them into their content, and monitor whether or not their websites begin to rank for those keywords.
You may use Semrush to track keyword rankings by following these instructions.
Step 1: Create a Semrush project
Scroll down to “Management” and click on “Projects.” Add a new project to the list. Put the name of the project and the URL of the domain here.
Step 2: Track the location of your keywords
Tool for tracking your whereabouts. If applicable, include the major location your website targets, such as Australia or a specific city. Fill in the field with the keywords you wish to track. Select “Add to project” from the drop-down menu. Select “Start tracking” from the drop-down menu.
Step 3: How to Check Your Keyword Positions
On your project dashboard, go to “Position Tracking.” Select “overview” from the drop-down menu. Set a time interval between when you want to follow your keyword rankings and when you want to stop. Scroll down to “Overview of Rankings.”
You’ll now have access to a list of your target keywords, as well as their critical data, such as any position shifts.
SEO Rank Tracker (by Sitechecker)
| Price | 7 days FREE trial available |
| Limits in free mode | NA |
This tool provides a free trial. Enter a domain to check for rankings, and you’ll get a report with the top 10 keywords driving traffic to this site from organic search.
In Google Adwords, the checker provides not only a URL, position, and volume by keyword, but also a country code, language, cost per click, and level of competition. Every month, the keyword data is updated.
Rank Checker can also assist you in obtaining vital information from both your own and your competitors’ websites. Find out which keywords and countries drive the most traffic to your competitors’ websites and use that information to better your own SEO strategy. Although, for keyword SEO ranking analysis by own sites, it is preferable to utilize Google Search Console. Get useful SEO ranking reports to help you enhance your link-building and content-marketing strategies.
Start watching your keywords with a search engine position tracker once you’ve figured out which ones are the most profitable for your internet business. It allows you to track which of your on-page and off-page SEO adjustments have the greatest influence on your website’s rating.
Keyword Rank Checker Tool (by SureOak)
| Price | FREE |
| Limits in free mode | 10 words at a time |
This tool is free, simple to use, and comprehend.
Simply type in the domain name for which you want to get associated keyword positions. This might be for your own website, a client’s website, or even a competitor’s website.
Second, type in the keywords you want to target. If you’re not sure what these are, try typing in one to three word sentences that define the services, products, or content your company offers. These are the terms you’ll be looking for in your website’s current positions.
SERPWatcher (by Mangools)
| Price | 10 days FREE trial available |
| Limits in free mode | NA |
SERPWatcher is a tool for tracking rankings that is part of the mangools portfolio. It allows you to enter your domain as well as all of the keywords for which you wish to watch your Google ranking.
It utilizes the application to import keyword ideas from Google Search Console and SEMrush in its service. The current position is validated and exported for each term in this manner. On top of that, you get the exact URL that ranks for a particular term.
Live Google Rank Checker (by Seobility)
| Price | FREE |
| Limits in free mode | 1 words at a time |
You might be wondering why you need a live rank checker when you can just Google your keyword. The solution is straightforward: Google customizes your search results. Your results are changed based on which terms you look for more frequently. The issue here is that you don’t get objective rankings that you can compare to other people or gadgets.
You will get neutral Google ranking data from their free live rank checker, which is the same for every user. Although their tool uses the standard Google engine, it is unaffected by personalized settings, allowing you to examine your website’s genuine SEO ranking.
Keyword Rank Checker (by Search Engine Reports)
| Price | FREE |
| Limits in free mode | 5 words at a time |
You can use this rank checker tool to look up rankings by URL or keyword.
If you search by keyword, To verify the Google ranking of the terms, enter the exact domain, your preferred search engine, and your device. To get the results, click the “Check Keyword Ranking” button.
If you want to examine keyword ranks by URL, simply copy-paste the appropriate URL.
You can also directly download and share the report.
Our Final thoughts on checking Google Keyword Rank
It’s easy to get caught up with keyword rankings. You should, however, only check your ranking once a month. Google’s daily algorithm tweaks can change the true numbers and generate slight swings that don’t reflect what’s going on with your rankings.
Check your keywords with a tool, then devise a strategy to effectively support positive movements and rectify any unfavorable moments you notice.
Remember that this is a lengthy game, and that regular monitoring and effort will yield the desired results.
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Vijay Sood is a seasoned digital marketer with a passion for driving online growth and innovation. With a robust background in developing and executing comprehensive digital strategies, Vijay excels in leveraging SEO, content marketing, and social media to boost brand visibility and engagement. His expertise lies in transforming data-driven insights into actionable marketing campaigns, helping businesses achieve their digital objectives.